{"product_id":"northrune-vegvisir-hugr-viking-tee","title":"NORTHRUNE UK® Vegvísir Hugr Viking T-Shirt | Premium Unisex Tee","description":"\u003ch1\u003eWear Your Story.\u003c\/h1\u003e\u003cp\u003eEvery symbol tells a story. Every legend leaves a mark.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eVegvísir Hugr\u003c\/strong\u003e design by \u003cstrong\u003eNORTHRUNE UK®\u003c\/strong\u003e is inspired by the enduring strength of the Viking spirit and the ancient belief that true guidance begins within. At the heart of the artwork stands a battle-worn Norse warrior whose unwavering gaze reflects courage, resilience, and the unbreakable will to continue forward regardless of the challenges ahead.\u003c\/p\u003e\u003cp\u003eAbove the warrior rests the \u003cstrong\u003eVegvísir\u003c\/strong\u003e, often known as the Viking Compass. According to Icelandic tradition, it was believed to guide its bearer safely through storms and uncertainty without losing the way. In this design, the Vegvísir represents not only direction across the physical world, but also clarity of mind, purpose, and the strength to remain true to your path.\u003c\/p\u003e\u003cp\u003eThe Old Norse word \u003cstrong\u003eHugr\u003c\/strong\u003e refers to the mind, spirit, heart, and inner consciousness—the source of determination, wisdom, and personal strength. Combined with the inscription \u003cstrong\u003e\"Vegvísir Leiðir Mig\"\u003c\/strong\u003e (\"The Compass Guides Me\"), the artwork reminds us that the strongest journey is the one guided by courage from within.\u003c\/p\u003e\u003cp\u003eThis exclusive \u003cstrong\u003ehigh-quality printed artwork\u003c\/strong\u003e has been created by \u003cstrong\u003eNORTHRUNE UK®\u003c\/strong\u003e, combining authentic Norse symbolism with a bold modern composition designed for everyday wear.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2\u003eFeatures\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003ePremium soft ring-spun cotton\u003c\/li\u003e\n\u003cli\u003eLightweight and breathable fabric\u003c\/li\u003e\n\u003cli\u003eHigh-quality long-lasting print\u003c\/li\u003e\n\u003cli\u003eComfortable unisex fit\u003c\/li\u003e\n\u003cli\u003eClassic crew neck design\u003c\/li\u003e\n\u003cli\u003eExclusive NORTHRUNE UK® artwork\u003c\/li\u003e\n\u003cli\u003eDesigned for everyday wear\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2\u003eProduct Information\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eMade with \u003cstrong\u003e100% ring-spun cotton\u003c\/strong\u003e, the \u003cstrong\u003eGildan Softstyle® 64000\u003c\/strong\u003e offers a lightweight \u003cstrong\u003e4.5 oz\/yd² (153 g\/m²)\u003c\/strong\u003e fabric that feels exceptionally soft all year round.\u003c\/li\u003e\n\u003cli\u003eClassic unisex fit with a versatile crew neckline.\u003c\/li\u003e\n\u003cli\u003ePearlized tear-away label for maximum comfort.\u003c\/li\u003e\n\u003cli\u003eProduced using ethically grown and responsibly harvested US cotton.\u003c\/li\u003e\n\u003cli\u003eCertified by \u003cstrong\u003eOEKO-TEX® STANDARD 100\u003c\/strong\u003e for quality and safety.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFabric Blends\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eHeather colours: \u003cstrong\u003e35% ring-spun cotton \/ 65% polyester\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eSport Grey \u0026amp; Antique colours: \u003cstrong\u003e90% cotton \/ 10% polyester\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eGraphite Heather: \u003cstrong\u003e50% ring-spun cotton \/ 50% polyester\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2\u003eCare Instructions\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eWash inside out at \u003cstrong\u003e30°C\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eWash with similar colours\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003cli\u003eDo not iron directly on the print\u003c\/li\u003e\n\u003cli\u003eTumble dry on low heat or air dry for best results\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003ch2\u003eDisclaimer\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eWhite colour variants may appear slightly off-white due to the natural characteristics of the fabric.\u003c\/li\u003e\n\u003cli\u003eSleeve prints and neck labels are produced using \u003cstrong\u003eDTF (Direct-to-Film)\u003c\/strong\u003e printing technology on selected print providers.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003ch1\u003eNORTHRUNE UK®\u003c\/h1\u003e\u003cp\u003e\u003cstrong\u003eWear Your Story.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Printify","offers":[{"title":"Black \/ S","offer_id":58906829947205,"sku":"35804779195556475785","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":58906829979973,"sku":"81384548970485770423","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":58906830012741,"sku":"21240235530852828337","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":58906830045509,"sku":"30550382022781645800","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":58906830078277,"sku":"93525146945134469015","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":58906830111045,"sku":"16772252544382781089","price":37.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1066\/3405\/1909\/files\/20260817223606-1f19a8c0-9021-6250-8ad4-ee5aa4963f53_bf49d9c5-0fa1-4c79-b647-d4f6822ae64f.png?v=1787008040","url":"https:\/\/northrune.co.uk\/products\/northrune-vegvisir-hugr-viking-tee","provider":"North Rune","version":"1.0","type":"link"}